About click maximization
SmartNews will deliver your ads in a way that maximizes the number of clicks within your set budget. It is also possible to refer viewers to related articles and owned media at a low unit price.
When using Maximize Clicks, bids are adjusted automatically to maximize the number of clicks within your set budget.
This feature is designed for campaigns that use referrals to websites as indicators.
Example of delivery with Click Maximization
For detailed settings, please refer to Setting Bidding/Priority Goals.
Configuration
Bid settings
- Select [自動] (Auto) for bidding method and [クリックCPC] (Click CPC) for billing type
- Select clicks as your priority goal
Notes on Settings
You may not change the billing method from impressions (CPM) to clicks (CPC) for campaigns that have already been delivered.