Standard Ads (Standard Ads)|Set your campaign objective

Ads Manager v1

Set the campaign objective first when creating a campaign.

Select the campaign objective that best suits what you want to promote.

Campaign Objective

  • App Installations/Increase the number of app installations
  • App Engagement/Increase the number of engagements for your app
  • Website Conversions/Increase website conversions

*Campaigns need to be created for each OS.

Set-up Procedure For Each Campaign Objective 

1Select [キャンペーン設定] (Campaign Settings) from [広告設定](Ad Settings) in the upper menu.
2After transitioning to the next screen, click [新規キャンペーン] (New Campaign).

The remaining settings will differ based on your campaign objective.

App Installations/Increase the number of app installations

1[App Store ID] and select [Get app information].Enter the Store ID of the app to be distributed in
2[配信デバイス] (Target delivery device), and if necessary, set detailed settings from [配信デバイスの詳細設定を表示する] (Display detailed settings for target delivery device).Select either iOS or Android in
3(For iOS only) Enter the URL scheme.

App Engagement/Increase the number of engagements for your app

1[App Store ID] and select [Get app information].Enter the Store ID of the app to be distributed in
2[配信デバイス] (Target delivery device), and if necessary, make detailed settings from [配信デバイスの詳細設定を表示する](Display detailed settings for target delivery device).Select either iOS or Android in
3(For iOS only) Enter the URL scheme.

Website Conversions/Increase website conversions

In [配信デバイス] (Device type), select any setting from Distribute to All, Distribute to iOS only, or Distribute to Android only.

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