• depicting damage or trauma in any part of the body
• portraying any expressions showing extreme or excessive distress
• fear-based tactics such as alarmist framing of health issues or exploiting phobias (e.g, promoting informational data about serious life-threatening diseases-- signs that you may have cervical cancer, symptoms of heart failure and other)
• emphasizing crude illustrations to highlight medical issues
• making high-risk behavior or forms of self-harm seem acceptable or appealing (e.g. disordered eating, binge drinking, juice-only diet)