- making unrealistic or unsubstantiated claims about the effectiveness of an item/service/method being advertised
- recommending household items as treatments for curing health conditions
- misrepresenting one’s identity, associations, or endorsements
- manipulated content that may include altered visuals or audio, fabricated sources of authority, or other such factual distortions
- brand or product is confusingly similar to an existing genuine one, to the degree that it is likely to cause consumer misunderstanding
- suspicious behavior, such as promising easy money with little to no effort, marketing too-good-to-be-true deals, or other behavior that misleads the consumers (i.e. “Get Rich Quick” schemes, items that are typically expensive or high-value at heavily discounted prices)
- ad resembling news-like content causing confusion among users
- promoting remedies or products that are known to be inherently harmful to body/mind, misleading consumers
- potential security risks, such as phishing, malware, or other
- scams, spam, product recalls/safety alerts, pricing transparency matters, unresponsive post-purchase support, or order fulfillment issues
- normalizing or glorifying dishonest, unethical, or other exploitative behavior
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