運用型広告(Standard Ads)|概要

What are Standard Ads?

In-feed programmatic ads to fit your budget

Because our UI (user interface) seamlessly blends the ad into the user's feed, they are less likely to feel resistant to it.

CPC (Cost Per Click) is kept low with our optimization feature. For acquisition, ad distribution is based on user behavior data, articles read, etc., resulting in an increase in conversion (CV).

広告のクリエイティブはビデオ(動画)、ディスプレイ(静止画)の2種類があります

Three distribution methods can be selected according to the purpose

Maximize reach

For users of the Japanese version of SmartNews, we will deliver low-cost, short-term advertising that maximizes ad contact reach. It is also recommended for spreading the release of new products.

(2) Clicks: I want to maximize clicks at a low unit price

Maximize clicks within your budget with repeated ad delivery and machine learning.
Increase traffic to tie-up articles and owned media at a low unit price.

Conversion: I want to maximize conversion acquisition

配信と学習を繰り返しながら、設定予算内で獲得件数が最大化されるような配信をします。
購買/予約/申込み獲得、App(アプリ)インストールに最適です。

See below for details on each priority.

*Playable ads not available.

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