Brand Lift Survey (BLS)
It is possible to conduct a brand lift survey to measure how much recognition and preference have changed due to advertisement placement.
Please contact us for survey fees and detailed materials (question items, etc.).
Application flow
1[Up to 15 business days before the end of ad distribution] Application for brand lift survey
When applying for Premium Ads, please fill in the remarks column as much as possible (not required when opening a Standard Ads account).
* When applying for Premium Ads, even if there is no description in the remarks column, additional support is possible after the start of posting (however, it is conditional that it takes at least 15 business days until the end of distribution).
Please contact us for the URL of the application form. (If you have a sales representative, please contact the sales office. If you do not have a sales representative, please contact the inquiry desk.)
2As soon as the survey schedule is finalized, we will send you a sample of the survey form and the schedule.
This email will be used to acknowledge receipt of your survey application.
The questionnaire sample is the same as the one that can be downloaded from the application form. Please check upon receipt.
3by 17:00 six business days before the end of the advertisement deliveryDetermine the contents of the questionnaire
Please specify 4 required questions and 6 optional questions. As soon as the content of the questionnaire is finalized, please submit the URL of the questionnaire and the image or video used in the campaign to SmartNews. It is possible to submit video material, but additional costs will be incurred.
4around 5 business days after ad distribution endsStart survey
5around 20 business days after ad distribution endsReport sent
レポートサンプル
ブランドリフト（BLS）調査終了後のレポートのサンプルです。広告配信終了から20営業日前後でレポートを送付いたします。
