Note

This page is for advertisers using Ads Manager v1. Please refer to the following for Ads Manager v2 settings.

【広告マネージャー v2】配信開始後のフロー(レポート確認方法)

Table of Contents

Overall Analytics Report

Here you can check the overall results of all advertising accounts associated with the logged-in user.

Campaign list

Here you can check the cumulative performance of each campaign and its current status.

Campaign Details (Campaign List -> Campaign Details)

Here you can check the setting status of the campaign.

Creative list

Here you can check the creatives linked to the campaign and their effectiveness.

*Our system does not allow users to export the creative image.

Performance report

You can see daily reports for a specific period of time for the target account from Ad Settings -> Performance Report.
Reports can be downloaded with granularity down to account level.

Retrievable data

  • Imp (number of impressions)
  • Vimp (number of view impressions)
  • Number of clicks
  • CPC
  • CPMs
  • Amount spent
  • CTR
  • VCTR
  • CVs (number of conversions)
  • CVR
  • CPAs

*Performance reports cannot be obtained if the specified time frame is longer than 3 months or the requested dates are older than 3 years. If an error occurs, please specify a shorter time frame.

If you select "creative display" or "redisplay" on the page shown above, you can view reports for each creative.

[csv downlord]を押下することでCSV形式にてレポート抽出が可能です。

Ads Manager βeta

You can also check your campaign results from [広告設定] (Ad Settings)> [広告マネージャー] βeta (Ad Manager βeta).

You can also view delivery status details for individual campaigns in Ads Manager βeta.

Retrievable data

  • Bid price (manual setting only)
  • Daily budget
  • Total budget
  • Amount spent (total amount spent for today/this month)
  • Vimp (View impressions)
  • Number of clicks
  • CVs (Number of conversions)
  • vCTR
  • CVR
  • CPAs
  • CPC
  • CPMs
  • Imp (number of impressions)
  • CTR
  • Reach
  • Frequency

For video ads, you can also see video engagement.

Retrievable data

  • Plays
  • 25% plays
  • 50% plays
  • 75% plays
  • 95% plays
  • Completed plays
  • Average playback time (seconds)
  • Play completion rate
  • Average playback rate

You can check the detailed campaign results from the data breakdown for each campaign. It is also possible to select multiple campaigns.

Retrievable data

  • Media
  • Publication location
  • Age group
  • Age group (previously used age groups)
  • Gender
  • User Location
  • Service provider
  • Network
  • Device type
  • OS/version

Changing settings after distribution

Settings can be changed even after publication.
See below for details.

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